Oded Menkes

Marketing Executive Leader in Miami, Florida (Remote)

About Me

Full-stack marketing executive with a passion for creative leadership, data-driven growth, and integrated strategy. Recognized as one of the Top 50 Marketers of the Year (2025) for driving marketing innovation and transformational business impact.

I specialize in both B2B and B2C business models , with deep expertise in Account-Based Marketing, multi-channel programs, and customer lifecycle strategy. I’ve scaled operations through IPO, acquisition, and brand evolution.

Known for building high-performing teams, managing substantial budgets, and leading cross-functional collaboration across product, sales, and digital. I take a holistic approach to aligning marketing with core business objectives.

At the core, I focus on using data, creativity, and collaboration to accelerate performance, drive measurable revenue, and deliver sustainable ROI.

Core Focus Areas

Strategic Growth Leadership

Drive enterprise marketing strategies that align to revenue goals and accelerate performance through pipeline build, brand expansion, and global ABM execution.

Cross-Functional Alignment

Collaborate across sales, product, customer success, finance, and more to deliver marketing programs tightly aligned to business objectives—supporting new acquisition, customer expansion, and renewals.

Data-Driven Optimization

Leverage analytics and performance dashboards to improve marketing ROI, track engagement across the funnel, and guide strategy with actionable insights.

Team Empowerment & Scaling

Build and lead high-performing global marketing teams with a focus on ownership, creativity, and measurable impact. Known for developing talent and scaling teams through periods of growth and transformation.

Integrated Program Execution

Expert in delivering integrated marketing programs built on seamless buyer journeys, connected across channels and rooted in Account-Based Marketing (ABM/ABX) to drive consistency and conversion across the lifecycle.

M&A, IPO, and Post-Merger Leadership

Led marketing through IPO and post-merger integration—ensuring continuity, accelerating go-to-market readiness, and aligning brand and marketing strategy with evolving corporate structure and stakeholder expectations.

Testimonials

Oded’s big-picture thinking is one of the many reasons why he is so successful in the digital marketing arena. His omnichannel approach to digital marketing covers all angles, with the data and insights to back up hypotheses as well as marketing performance and ROI. By adopting an outside-in mindset, he’s able to get ahead of situations and market to the true needs of customers. He’s a strong individual contributor, an excellent collaborative teammate, and a proven team leader.

Christopher Yeich Director, Global Content Marketing, TransUnion

Had the privilege of working alongside Oded Menkes and am deeply grateful for his knowledge sharing and unwavering support throughout our time together. Oded excels at blending analytical rigor with creative vision, driving impactful marketing strategies that deliver measurable results. His understanding of digital platforms and data analytics allows him to uncover insights, optimize campaigns, and stay ahead of trends. He's an inspiring leader who empowers his team to consistently exceed goals.

Evi Mitzinis, Senior Marketing Manager, First Advantage